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Last year, the cereal brand Cheerios released a commercial that featured an interracial couple and their biracial daughter. The racist backlash against seeing a black man with a white woman was so severe that Cheerios had to disable comments on its YouTube account.

During the Super Bowl this year, the brand double-downed on its efforts to be reflective of a diverse nation and released a second commercial featuring the same family. This commercial was marked with far less backlash. This set of advertisements reflects the increase of interracial marriages in America, but Cheerios is not the first brand to have such a couple in its commercials.

Inthe dating website OkCupid released data suggesting that black women get the fewest responses, even from black men. The data launched a thousand blog posts and articles, some urging black women to date outside of their race in order to find more mates. The idea is that the more educated or the more successful Name klaus j dick women become, the fewer opportunities they have to date black men, and therefore, they should expand their dating pool.

In film and television, including commercials, there is an increasing number of black women-white men couples that air with little debate.

Black women white men couples cleaning brand Swiffer recently released a commercial that features the Rukavina familya white man with his black wife and their biracial child. The husband Black women white men couples lost his forearm to cancer. The ad has been recognized for its inclusion of a person with a physical challenge as well Black women white men couples the racial dynamics of the family.

Three years ago, Sealy Mattresses released a commercial that features at least two white men in interracial couples in a clearly sexual situation, and there was barely any recognition.

The Philadelphia Cream Cheese commercial showing a white man and black woman touching and kissing as they prepare dinner together caused barely a blip. Even after the Swiffer commercial, or the Tide ad which features an Asian woman and black man as a couple, the second Cheerios installment still caused controversy.

Many conservatives responded with the hashtag myrightwingbiracialfamily, posting pictures of their multiracial families to combat stereotypesa striking contrast to a poll from a few years ago that indicated a large number of southern Republicans still opposed interracial marriage.

The American public seems more willing to accept or ignore seeing Black women white men couples black woman with a white man Black women white men couples a black man with a white woman. While bigots focus on tearing down the significance of the family in the Cheerios commercials, advertisements featuring white men with nonwhite women are overlooked.

Regardless, none of these interracial commercials should be targeted for hate. By Nichole Perkins. Have a tip? Send it Here! More In Cafe. Masthead Masthead. Investigations Desk:. Editor at Large:. Executive Publisher:.


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